A celebration is in order for an association of visionary craftsmen who have worked
tirelessly for 13 years, unified in their commitment to perpetuate the arts they
represent. This small circle of artisans, through creativity, technical excellence
and personal outreach, has produced a reassessment of saddlemaking, bit and spur
making, rawhide braiding and silversmithing trades in the West.
On October 14, 2011 the 13th annual Traditional Cowboy Arts Association Exhibition
and Sale will open to in an historic joint exhibition with the Cowboy Artist of America.
Much has been accomplished in the last decade and the Western trades have
undergone an amazing renaissance. After 13 brief years, public expectations
have been elevated and the market has responded. There is great optimism that these
trades are on the upswing, encouraging a new generation of talented men and women
to spend years devoted to hand-made crafts that many observers expected to disappear,
replaced by mass-produced gear for a 21st century market.
In 1998, the National Cowboy & Western Heritage Museum was at a crossroads. The
new building expansion and elaborate exhibition gallery plans occupied the institution’s
resources and staff time. The institution had built its reputation on the Rodeo
Hall of Fame and the popularity of contemporary Western art yet the staff realized
the Museum was not closely connected to important ranches of the day or the average
modern cowboy.
Joe Beeler and others had established “Trappings of the American West” in 1986,
a modern gear and craft show in Flagstaff, Arizona, with a broad range of Western
artistry represented. “The Trappings of Texas,” a popular exhibition and sale of
cowboy gear and fine art had been held annually in Alpine, Texas, since 1986. The
staff at the National Cowboy Museum debated the merits of a similar program, not
a booth show, but an exhibition with the gear on display for its artistic merit.
During a phone conversation about that same time, saddlemaker Chuck Stormes mentioned
a forthcoming meeting in May 1998 at Coeur d’Alene, Idaho. Several craftsmen were
gathering to discuss the feasibility of an organization promoting fine Western craftsmanship
and renewing public interest in their chosen fields. He candidly remarked that his
long drive from Calgary might be a wasted trip because the odds were against a loose
group of craftsmen cooperating and sustaining such an organization. Excited by the
possibilities, I mentioned that if such a group were organized, the National Cowboy
Museum would undoubtedly be interested in hosting them for an exhibition.
The small conclave of craftsmen was encouraged by the meeting and hopeful that a
small organization of master artisans, selected by their peers, could work together
and inspire new emerging talent. The calls went out and several interested individuals
from across the West met in February 1999, at a Denny’s in Elko, Nevada. This historically
unique assembly of makers and business professionals, with guarded optimism, laid
the groundwork for the Traditional Cowboy Arts Association.
Executive Director Ken Townsend and I represented the Museum and witnessed what
may have been the longest session of meetings ever held in booths at a Denny’s restaurant...a
day and a half! After the vote was taken to formally incorporate the TCAA, the first
action by the membership was to accept an invitation from the Museum to host the
inaugural exhibition September 11 through November 21, 1999.
The founding TCAA members were: Mike Beaver, Mark Dahl, Mark Drain, John C. Ennis,
Scott Hardy, Dale Harwood, Bill Heisman, Don King, Ernie Marsh, Cary Schwarz and
Chuck Stormes. Though retired, noted silversmith Al Pecetti and bit and spur maker
Al Tietjen were honored as emeritus members.
Through the years new members have been added to the Association through a protracted
application process. Applicants attend the weekend festivities associated with an
annual fall TCAA exhibition and learn about the association as the TCAA members
become more familiar with the applicant’s work. Today there are 17 active craftsmen
and elected members outnumber those who founded the organization.
The founders were troubled that craftsmen were not developing adequate
skills because much of their work had to be produced during evening hours or weekends
due to the economic necessity of full-time jobs required to support their families.
Since that first year, the TCAA has placed great emphasis on public education programs
that explore the traditions of each trade and endeavor to pass on unique methods
and skills to the current generation of craftsmen.
The TCAA has promoted an internship program since 2000. Craftsmen are hosted in
the shops of TCAA members and the Association often provides scholarship funds to
defray the cost of transportation and several days lodging. More than 150
individuals have taken advantage of this opportunity to study one-on-one
with a master craftsman in their field.
In 2001 the TCAA began presenting hands-on workshops at the Museum and by 2005 they
were supporting two workshops annually. During the last several years additional
workshops have been presented around the country by TCAA members, increasing the
educational opportunities for others to learn the related trades. Future plans of
the Association include educational publications and films. As financial support
for the organization and exhibition grows, new and creative educational programs
will be developed.
Silversmith Scott Hardy and current TCAA President recently noted, "A craftsman may normally
make work of this level two or three times in his lifetime. Producing extraordinary
works each year places a lot of pressure on the TCAA members."
He also explained that the TCAA’s most significant educational tool is the show
each year. "It is the single biggest motivator to other craftsmen. Each spring the
looming exhibition is a driving force among the group. It is common to hear, 'What
are you going to do for Oklahoma?'"
The bar has been raised. Hardy says collectors demand a new level of craftsmanship
and that the exhibition "has escalated the level of craftsmanship 20-fold.
In the span of 13 years, the TCAA has become a close-knit group with extraordinary
vision for their trades. Many of the items in this exhibition were specifically
created to commemorate this milestone anniversary. Some artisans have been designing
these one-of-a-kind works and planning cooperative efforts for two years. The TCAA
members and the National Cowboy & Western Heritage Museum sincerely hope this TCAA Exhibition will stand as a celebration of the "West of today" as
well as a promise of outstanding craftsmanship for the future.
Don Reeves
McCasland Chair of Cowboy Culture
Curator of Cowboy Collections